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So,
what will the design industry look like in 2020? Will you
still be in business?
We're only 14 years
away from 2020! Some major changes are going to take
place during that period of time but what will the implications
be for design
consultancies? Will the consultancy model survive or need
to evolve? Will the divide between big and small consultancies
widen? Will
location have any bearing on our ability to trade internationally?
Will shifts in client purchasing dictate how we sell our services
in the future?
These and other questions were the focus of a members-only
brainstorm, the aim of which was to come to some consensus
about the future in which our
businesses will be required to operate. Having agreed what
those might be,
members then decided how to best enable consultancies to travel
down this route, safeguarding their future and the future
of their employees. They also discussed how the UK design
industry can maintain its position as a world-class creative
player and what programmes will be needed to be implemented
to get us all there.
This was a rare opportunity for members to take time out from
the day-to-day pressures of running their business and lift
their eyes to the horizon of 2020.
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