Who
can enter?
A unique feature of these Awards is
that clients can enter jointly with design
consultancies or with their own company
design teams.
What can I enter?
Any design projects; either re-designs
or new products that demonstrate the
effectiveness of design for your client’s
brand or company.
What are the judges looking for?
Judges are looking for designs that prove
beyond reasonable doubt, a cause and
effect between the new design and
business success through tangible results.
When should the project have been
launched?
The project may have been launched at
any time, however, your entry must include some up-to-date evidence,
collated within 18 months of the entry deadline.
How do I enter?
You will need to read all of the information in the Call for Entries
before writing a detailed yet concise description of your project,
what it was expected to achieve, how the results were measured,
what the results were, and crucially, the significance of those
results in the wider commercial context. Follow the entry format
guidelines on page 14 of the Call for Entries pack. Download
2010 pack now
|
|
Why
do I need to start my application NOW?
You need to research data for your entry prior to completing the
attached entry form. This can be time consuming and you will also
need the full support of your client to obtain the type of data
needed to make a convincing case for effectiveness. It is imperative
to involve them from the outset,
taking into account the additional time pressures your client is
likely to be under at the moment. Experience shows that the longer
you have to gather supporting data
for your entry, the better.
When is the entry deadline?
The entry deadline for the 2010 awards has now passed, but it's
never too early to start working on your entry for 2011. Deadline
for next year will be 3 June 2011.
When
will I hear any news?
Entrants for the 2010 awards will be notified of the short-list
in September, with the winners announced at the Awards Ceremony
in February 2011.
For more information and to book tickets, click
here.
Any
extra hints to help?
If you would like to discuss a potential entry at any time contact
Natalie.
|