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DBA Design Effectiveness Awards 2017 - Call for Entries now open

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Launched in 1989, the DBA Design Effectiveness Awards are unlike any other design awards because they reflect the real and measured benefits delivered by design and demonstrate the value of design to business, to the public sector, and to people’s lives.

A win will enable you to prove that design – your design – delivers competitive advantage.

The awards show time and time again how powerful the very best partnerships between business and agencies can be, and jointly recognise and reward both parties involved. The winners prove that no matter your industry sector, or whether an established global organisation, a public service, a charity or micro-business, design can significantly and positively impact on your success.

 



The Call for Entries for the 2017 DBA Design Effectiveness Awards is now open. The entry deadline is Friday 1 July 2016. Download an entry pack here.

Visit effectivedesign.org.uk for further information on the awards and to view previous winning case studies.

 

 

Why enter?

As a design agency, a win will:

  • Prove your credentials as a business partner who can deliver commercially effective work
  • Differentiate yourselves as an agency that clients can trust to understand and align with their business objectives
  • Enable you to join an elite group of businesses whose experience and expertise is demonstrated through their unique approach to solving complex business issues through effective design

 

As a design or marketing leader responsible for commissioning and managing effective design, a win will:

  • Independently prove the commercial success of your work, demonstrating a worthwhile investment
  • Help champion the case for design within your business
  • Provide a solid case for protecting and increasing your budget
  • Help provide the evidence you need to start making design part of the conversation in the boardroom


Recent winning cases

“The GREAT Britain campaign passionately believes that our country is the most creative in the world. So winning the DBA Grand Prix award is not only something we are very proud of but is also evidence of the value that Britain’s design community brings to UK plc.  This award celebrates effective design, which the GREAT campaign has used to show the world what Britain has to offer, ultimately delivering jobs and economic growth.” Conrad Bird, Director, GREAT Britain Campaign

 

2016 Gold and Grand Prix Winner, GREAT Britain Campaign by Radley Yeldar

 

"The most important way of communicating the value of design and what we do as designers is by measuring its true business effectiveness. The DBA Design Effectiveness Awards showcase the substantial returns that investment in our design can bring for our clients." Natalie Chung, Creative Director, Pearlfisher 

 

2016 Silver winner, Strong Nutrients by Pearlfisher

 

Browse all the Bronze, Silver and Gold award winning entries at effectivedesign.org.uk

 

“The DBA Design Effectiveness Awards are unique in that the agency and brand enter jointly, and have to demonstrate the impact of design on business performance. Proving the link between design investment and brand performance is key to help us embed the role of design within Diageo and guides the strategic direction of our function.” Jeremy Lindley, Global Design Director, Diageo

 

2016 Gold winner, Johnnie Walker Houses for Diageo by LOVE

 

For full information on DBA Design Effectiveness Award winners, judges, the entry process and more visit effectivedesign.org.uk


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