Biographical note

Blair Enns is president of Enmark Performance Development, the sales consulting firm to marketing communication agencies. Enns counsels advertising, design and public relations agencies on the subject of increasing revenue and profit margin through optimized business development performance.

In his counsel Enns challenges the conventional wisdom of traditional agency business development practices, arguing that the unique manner in which agencies and clients come together is fundamentally flawed, to the detriment of both parties.

Best known by his agency business development philosophy, Win Without Pitching, Blair Enns is at the vanguard of a global movement that is seeing increasingly specialized firms with more business while departing from the traditional approach of pitching ideas uncompensated.

Through his work Enns guides agencies to quit pitching and to start selling. He dismantles the myth of selling as convincing. This demonstrates that when done properly, selling is not only professional but critical to establishing the roles and rules of the engagement to follow, in which the agency will serve as either expert or order-taker, with the commensurate renumeration and respect.

Speaking History

Enns has spoken to agency conferences and associations throughout North America including the Public Relations Society of America(PRSA), Counselors Academy (2006), the AIGA Design Conference (2005) and the HOW Business Conference (2003,2005) as well as numerous agency networks and peer groups. Blair also delivered his first UK lecture series Win without pitching for the DBA in 2006.