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Workshop details
Workshop A
Do you talk the same language as your client’s
procurement professionals?
· The language of procurement professionals –
don’t ignore them
· What are the best ways of engaging with them?
· Can I talk to Procurement and still make money?
Facilitated by Tina Fegent, Tina Fegent Consulting.
Tina Fegent has had considerable experience in the arena
of the procurement of marketing services. She
has a unique background having set up and run purchasing
marketing teams for O2, GSK and Orange/France Telecom
before becoming a gamekeeper turned poacher with Grey
then Lowe Advertising.
Workshop B
"Tendering, what's it about then?"
· Why tender happens
· The tender process PQQ
· What you need to be thinking about before you
respond
· Understand why they are asking for the info
they do
· Organising your response
Facilitated by Simon May, August Associates
Simon trained as a product designer and worked client
side before switching to specialise in the management
of design with a spell at PWC in the Strategic Performance
Improvement Group. He ran his own design management
consultancy for many years before turning independent
providing a coaching role both for clients such as the
Design Council and Nesta as well as design consultancies.
Workshop C
Working with public sector customers - the simple
truths.
· Why bother with government business?
· What do I need to do to get fit?
· How do I win work?
Facilitator: Julian Grice, Managing Director, The Team
Julian is a founding partner of the Team and is responsible
for strategic client issues and shaping the reputation
of the business. He has consulted on strategic brand
development and communication issues with Microsoft,
Nokia, Comic Relief, Chartered Society of Development,
NHS, Home Office, Department for Education and Ukonline.
Panel discussion in association with AAR
Your chance to hear from top procurement professionals
the issues that affect their business lives.
Client 1 - Marie-Anne Chaudron, Senior Category Manager
for Marketing Services, BBC
Client 2 - Sarah Billson, Consultant, Tickling the Trout
Ltd
Client 3 - Fanny Sigler, Creative Director, COI Publications
Client 4 - tbc
Chair person: Kerry Glazer, CEO, AAR
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