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Beating the Big Guys
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A DBA Seminar with Blair Enns

Manchester: Monday 14 April 2008
London: Tuesday 15 April 2008

Blair Enns Returns to the UK
Win Without Pitching founder and North American business development consultant Blair Enns returns to the UK for this business development workshop designed exclusively for small design consultancies.

Timings
The timing of the day (10.30am registration to 4.45pm) has been designed to allow delegates to travel to the seminar without having to incur overnight accommodation costs.

During the session you will learn:
- The inherent advantages of a small firm and how to leverage them to win new clients
- The common business development mistakes small firms make and how to avoid them
- Why the largest clients sometimes invite small firms as 'long shots' and what they're expecting of you when they do
- Appropriate business development goals for a firm of your size
- How to reshape your firm one new client at a time
- Why being small shouldn't mean being cheap - how to win more while charging more
- Considerations for staffing the business development function in a small firm

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Blair’s philosopy looked at ways to enable consultancies to command greater respect, earn higher fees and secure new business without having to part with their highest value product – their thinking. While building a case for growing a design consultancy without pitching free ideas, his ideas challenged numerous conventions along the way and demystified the mythologies of selling.

As an owner/manager of a design consultancy, Blair helped delegates rethink their roles as a salespeople and explained how what a consultancy sells, is determined by how it sells.

Blair challenges the assumptions of what is required to win business and offers a way out of the vicious cycles of endless pitches and proposals.

Tickets
£145+vat (£170.38) Standard rate
£99+vat (£116.33) DBA Member rate

To reserve your places download and return the booking form 

Event Details
Date *

Monday 14 April 2008 - Manchester

Tuesday 15 April 2008 - London
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Times *

10.30h Registration

10.45h Seminar - Part 1

12.45h Lunch (provided)

13.45h Seminar - Part 2

15.45h Networking drinks

16.45h End
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Venues *

Manchester

Geoffrey Manton Building

Manchester Metropolitan University

Rosamond Street West

Off Oxford Road

Manchester M15 6LL

Click here for link to map

London

Sir Alexander Fleming Building

Imperial College

Imperial College Road

South Kensington

London SW7 1AZ

Click here for link to map
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Cost *

£145 +vat (£170.38) Standard rate

£99 +vat (£116.33) DBA member rate
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Availability * Open to all design consultancies
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Tickets *

Download booking form

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Speaker * Blair Enns - For more details on Blair click here

 

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Design Business Association - 35-39 Old Street - London EC1V 9HX
T +44 (0)20 7251 9229 - F +44 (0)20 7251 9221
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