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The Value of Design
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Ralph Ardill

London, 6 October 2005

 

This event is now past.

To download a copy of Ralph's presentation click here

(5MB powerpoint presentation)

 

· Do you over-service and under-charge your clients?


· Always beaten down on price?


· End up arguing with the procurement department over cost?


· Find difficulty in articulating the value you add?


The DBA is committed to developing the professional standards needed to run an effective and high performing design consultancy in today’s market. Articulating the value of design to clients who are only interested in the cost is an age-old problem. In order to convince your client of the benefits of your involvement you need to be able to explain how you will add value in a language they will understand.

 

Date * 6 October 2005
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Time *

6.30pm to 9.30pm
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Venue * London
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Cost *

£50 + vat

£25 + vat for DBA members
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Availability * Open to all
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Tickets *

Download your booking form here

Or email

jolita.vadopalaite@
dba.org.uk
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Kinneir Dufort - 2002 winner

 

Ralph Ardill, Founder and CEO of The Brand Experience Consultancy and formerly Marketing and Strategic Planning Director of Imagination, will be our guest speaker on the topic of ‘The Value of Design’ in London on 6 October. This provocative seminar will dispel many of the myths surrounding what designers ‘sell’ and clients ‘buy’ and will provide key insights into articulating how your work can make a tangible impact on your client’s bottom line.
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