Birmingham 06/07 | Edinburgh 07/07

Newcastle 08/07 | Bristol 09/07

Leeds 13/07 | Manchester 14/07

For more information on our London event please click here

With the Harvard Business review stating that it is 11 times easier to win new business from existing clients, can you really afford not to invest time in ensuring you're managing your clients effectively?

Whether done by the MD, an account handler, project manager, client director or designer, the area of client management is not only critical to a consultancy's reputation, but also offers up valuable opportunity for repeat business AND the chance to turn your clients into your best ambassadors.

In this insightful business briefing, we will be taking a closer look at what it takes to build strong, trusting relationships with your clients ensuring that you can meet all their needs and expectations throughout the process, from brief to delivery.

We will also examine what it means to be the in-betweener, how to constructively handle and deliver feedback and how to speak your clients' language. Leading agencies will also be sharing their experiences of client management and insight into their do's and don'ts!

Who should attend:

This is for all client service / client facing people out there, whatever you may call yourselves.

What it costs:

The DBA would typically charge £30 per place for this type of event . However as we know times are tough and budgets are getting tighter, all we are asking you to do is ‘pay what you can' to attend this event.

Simply tell us on the booking form how much you would like to contribute towards the event and we will do the rest. Places are strictly first come, first served. So please book early to avoid disappointment.

What will be covered?

DBA Welcome and Introductions

3.15pm - 3.30pm

How to best manage your projects and clients

3.30pm - 4.15pm

•  Understanding your role in the eyes of your team and clients
•  What attributes does a good handler need to have
•  Managing clients and creativity
•  How to speak your clients' language
•  Being the in-betweener

Speakers:

Jan Casey, Consultant (Edinburgh / Bristol / Leeds)

Giles Calver, Director, Calver Roots & Madge (Birmingham / Newcastle)

Kate Burton, Client Services Director, Honey Creative (Manchester)

Client management - the do's and don'ts

4.15pm - 4.30pm

•  Tips on successful client management
•  What you should and definitely shouldn't do if you want to
  keep your clients happy
•  Real life examples and case studies

Speakers:

Lee Thawley, Client Services Director, Clock Creative (Birmingham)

Eve Stoner, New Business Director, Blumilk (Edinburgh)

Carol Whitworth, Creative Director, HOME (Newcastle/Bristol)

Ian Thompson, Creative Director, Thompson Brand Partners (Leeds/Manchester)

Q & A followed by a networking drinks reception

4.30pm - 6.00pm

Speakers

Jan Casey, Consultant

With over 25 years experience in the creative industry, Jan has substantial expertise from both a business and consultancy perspective. As a board director and shareholder at Lambie-Nairn, she was responsible for the development and direction of multi-disciplinary teams originating and implementing complex, large-scale projects across a variety of market sectors for clients such as ITN, BBC, Boots, O2 and Channel Four.

As an independent consultant for over seven years, she has delivered a unique set of skills for clients and consultancies, combining her experience as a brand consultant, project director, business advisor and coach and psychotherapist to build brands, implement projects and facilitate organisational change. Recent business clients include NHS, Land Securities, BBC Broadcast, HM Revenue & Customs, Sky, Royal Mail and Red Cross and design consultancy clients include hat-trick, Pentagram and True North. Jan has chaired seminars on the creative industry and is a fellow of the Royal Society of Arts.

Giles Calver, Director, Calver Roots & Madge

Giles Calver is a director of the branding and design consultancy Calver Roots & Madge, which was established in December 2007. The multi-disciplinary consultancy works with clients like ESI International, The Royal Society for Public Health and Wild Frontiers.

In 1990 he co-founded Lippa Pearce Design with Domenic Lippa and Harry Pearce, and for sixteen years was Managing Director of the award-winning design consultancy. In this role he advised clients on design, branding and communication strategies, working with companies and organisations like BAA,

The Boots Company, HM Revenue & Customs and Yell. After leaving Lippa Pearce in 2006, Giles worked as a specialist design and branding consultant, assisting clients like BAA and the Royal Society for Public Health and design consultancies like The Chase, Conran Design Group, Navyblue and Studio Fernando Gutiérrez.

Kate Burton, Consultant

With a wealth of experience within the creative industry Kate, has spent a lot of time working with leading agencies in the branding and packaging sector during pivotal times of their development. Kate's past experience includes Head of Account Management at JKR, Senior VP ( Europe ) at Sterling Brands and Client Development at Identica. Experienced at directing large and small accounts, as well as managing, inspiring and nurturing people Kate's energy and passion for life is infectious.

Currently Kate is working as a Consultant, as well as also working with a team of fantastic, motivated and positive people to create something brave, fun and invigorating! It involves design, art, fashion, performance and film. And it brings together some of the hottest creatives in London and the Middle East . It is informed by the ever-emerging underground movements and the new cultural revolution. It's fascinating and absolutely relevant to future survival.

Lee Thawley, Client Services Director, Clock Creative

Lee Thawley was appointed as Client Services Director with Clock in January 09. She joins Clock with over 16 years industry experience in client servicing gained at several leading agencies including McCann-Erickson Manchester, MKP and latterly Leeds based Real Affinity. Lee has an impressive track record of client servicing for both B2B and B2C accounts including Mercedes-Benz Financial Services, Harley-Davidson and Parcelforce Worldwide. Lee works closely with Clock's client's to develop communication strategies and campaign activity that creatively hit the mark but also are results driven and have a real impact on the clients' bottom line.

Eve Stoner, New Business Director, Blumilk

Eve joined Blumilk in early 2007 as New Business Director of the company. She was appointed a director of Litewhite Limited in early 2009. Joining Blumilk after over 15 years consultancy and business development experience in London and North America . Eve worked as Director for her own Photographic and Creative Artist Management Agency in London for six years immediately prior to joining Blumilk. Agency clients included Nike, Prada, Burberry, Sony, The New York Times and Virgin. Eve takes the lead in commissions associated with marketing strategies as well as internal and external communications both in the private, public and third sectors. Eve has overall responsibility for account management and business development within Blumilk.

Carol Whitworth, Creative Director, HOME

Carol Whitworth is the founder and inspiration and innovation director of Home a communications and employee experience agency based in Bristol. Home started life in 1981 as a traditional, all things to all men design agency, over the past four years they have found their niche in internal communications, and are rapidly becoming industry experts in the field. They help huge organisations talk to their employees and work with employees to help them understand the business they are part of. Clients include: Royal Mail, Barclays, Lloyds TSB, Nationwide, Yahoo!, Siemens, Jaguar Land Rover, Marigold, Sage, Vodafone and Virgin Atlantic. There are 20 people in the Home team, none of whom are account handlers, Carol will  share with you her ideas, thoughts and methods when it comes to account management. Carol is a seasoned performer, so this should be an entertaining experience.

Ian Thompson, Creative Director, Thompson Brand Partners

Ian is the founder of Thompson and has been in charge since its inception in 1984. From the outset, his specific expertise has undeniably been in brand development. He has accumulated experience in a fairly broad range of sectors - from financial brands such as HBOS, Barclays and National Australia Bank Group, to retailers like Harvey Nichols, The Arcadia Group and Debenhams. He also enjoys the particularly complex branding issues of the public sector, and has worked for The Department of Health, Regional Development Agency, Yorkshire Forward and more recently NHS Direct and standards Board for England. On the B2B front, Ian has managed the brand rollouts for global healthcare company Smith and Nephew and has developed the brand for furniture group Symphony.