Code
of Conduct
Where relevant,
members of the Design Business Association are expected to
support both the letter and the spirit of this recommended
code as a series of business behaviour guidelines.
- The first responsibility of a member is to whoever commissions
the design.
- In discharging that responsibility members are expected
to act in a competent, honourable and efficient manner.
- Whilst members may act as consultants or as traders, and
may receive payment for services or goods in a variety of
ways providing there is no conflict with their client's
interests, they should disclose to the client all sources
of payment before commencing work and should ensure that
they are included in any offer or proposal. Similarly, members
must disclose to a client any financial involvement with
suppliers or sub-contractors or similar third parties involved
in the contract.
- A member company should not work simultaneously on competitive
projects without informing the clients involved.
- Members should not divulge to any other party information
about a client, which is confidential or which may be detrimental
to his business. This confidentiality may by agreement be
limited as to time. Similarly, members should not allow
their staff to show work of a confidential nature to others,
including potential employers, without prior written agreement.
- Members should not give or receive substantial benefits
which might cause an obligation to any party in a contract
and therefore not best serve the interests of the design
commissioner.
- Members should not take part in pitches, which require
unpaid work. The level of payment for pitches should relate
to the time and effort involved.
- Members may promote their services by all normal commercial
means such as advertising or public relations activity,
providing this is legal, decent, honest and truthful.
- Members shall not knowingly copy the work of another company
or practice.
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