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DBA Survey of Design Industry

charge out rates & salary levels

2007 report now published and exclusive to DBA members

This comprehensive report, compiled from a survey of DBA member design consultancies across the UK in June/July 2007, details charge out rates and salary levels for creative, account handling, marketing and support positions.

Financial data

Across 36 graphs, the report covers the lowest, average and highest hourly rates and salaries levels, divided into the following categories:

By size - under and over 20 employees

By location - in/outside London

By design service:   

•  Corporate ID/Branding

•  Exhibition Stands/Display

•  Retail/Interior/Experiential Design

•  Literature/Print

•  Digital

•  Packaging

•  Product/Industrial

Full contents listing

Industry trends and developments

Willott Kingston Smith, accountants specialising in advising marketing services companies and responsible for collating this survey, also compare current levels with those surveyed in 2006 and 2005, commenting on and summarising trends and developments. As well as fee and salary comparisons, utilisations rates and employment benefits and procedures are also reviewed. 

" Our survey shows continued external pressure on margins, as direct salaries are increasing faster than charge out rates ."

 

" Designers need to continue to monitor their key performance indicators, particularly the gross income to employment costs… We would expect a well run design consultancy to spend no more than 55% of their gross income on staff costs ."

 

50% of respondents reported a turnover of more than £1m so it is a fair reflection of what's happening at the top end of the sector (our earlier research with the Design Council revealed that only 5% of the design industry turns over more than £500k a year). The DBA is committed to professionalising the industry,  educating and advising design consultancies on best practice, financial efficiency, and how to strengthen and develop their businesses.

 

This valuable report is an exclusive benefit of DBA membership. Businesses joining the DBA automatically receive a copy of the report, along with access to the many services and benefits developed to save members time and money and provide piece of mind.

For more information on how the DBA can benefit your business and how to apply for membership, click here or call Anna Keogh on 020 7251 9229.

In addition, we run regular events and training tailored for design businesses. Click on the links below for more information and booking forms:

DBA Events

DBA Professional Development

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