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Claire Blyth
Through PR Claire helps agencies and design teams highlight the role design plays in transforming brands and businesses, people and societies. Communicating design’s impact to a wider audience to raise the profile of their businesses.
Claire has great experience in helping her clients achieve their goals through the strategic use of PR, often by getting design talked about in places it usually isn’t.
Backed by a team of over 20 in her PR agency Red Setter, Claire is able to help design consultancies and teams develop a PR strategy that helps them to achieve their business goals.
Areas of expertise
| Marketing | Public Relations • Marketing Strategy & Planning |
Experience in the design industry
Design industry experience: 20 years plus
After 15 years working in marketing and business development Claire founded Red Setter in in 2009. Since then, she has advised many of the world’s leading brand design teams on how to grow and shape their reputations. This has helped clients grow exponentially, break into new markets, attract the talent and clients they need, and in many cases build towards a successful sale.
Claire also hosts the ‘My Life in Design’ podcast in partnership with the DBA, is a Co-Founder of the Creative Industry Alliance which is campaigning to save art in state schools, and Co-Founder of Flock, Brighton’s regular design meet-up. Through it all, she is a passionate and vocal advocate for the value that brand design brings to business and society.
About Red Setter
Red Setter is the PR agency for the world’s design pioneers. We amplify the voice and value of design to help the world’s most ambitious agencies achieve the recognition they deserve, building their brand and staying relevant in an ever-changing world.
Since 2009, we’ve built an expert team of 20 journalists, media specialists and PR strategists who share an unrivalled understanding of the design industry and the media.
It’s insider knowledge that sets us apart, so we can set our clients apart. Whether it’s a design showcase in Creative Review, an opinion piece in Fast Company, or a speaking gig at a luxury packaging conference in LA, we have the knowledge, skills and contacts to put our clients on the world’s biggest stages.