Creative Industries Federation celebrates first anniversary
By Design Business Association
At the Creative Industries Federation’s first anniversary celebration this month, Chancellor George Osborne hailed the value of the creative industries and endorsed the importance of public investment.
Pricing: an art or a science?
By Allison McSparron-Edwards, Managing Director, Consultrix
In reality, pricing is a combination of confidence and fact. Getting it right is critical to the health and profitability of your business. Allison McSparron-Edwards shares how taking a good look at the behaviour of your agency, you can better understand the value of your work and what price to charge.
Leading creative teams
Leadership consultant and DBA Expert Roberta Ronsivalle Pearce draws from the latest thinking in neuroscience and positive psychology to help you redefine your purpose as a leader. This highly experiential full-day workshop will provide you with insight on what motivates people and how to drastically improve the way they work together, and help you develop a culture where you, your people and your business thrive.
How to punch above your weight
By Jonathan Kirk, Founder of Up to the Light Ltd
'How to punch above your weight’ lies partly in playing the big agencies at their own game and trying to match them, where and when appropriate, and partly in accentuating your differences. Jonathan Kirk shares his top ten tips on how you can 'punch above your weight'.