On average, clients receive 14 new business approaches every day
Even if you ignite their interest, there’s a potential hurdle to overcome in persuading them to commission you. Are you missing a trick?
I am looking for
Even if you ignite their interest, there’s a potential hurdle to overcome in persuading them to commission you. Are you missing a trick?
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Letter to a drowning agency principal
Your situation looks complicated and maybe hopeless from the inside, but from where I sit, unencumbered by the baggage of history, emotions and relationships, it’s clear what needs to be done. These 12 steps are the map, says Blair Enns.
Government looks to expand creative agency supplier base with input from the DBA and its members
Government looks to expand creative agency supplier base with input from the DBA and its members.
What Clients Think 2016
The DBA are pleased to support the new What Clients Think 2016 report by Up to the Light. Based on 435 client interviews, these figures reveal a fascinating snapshot of the client viewpoint and provide important pointers for agencies on how they can strengthen their client relationships.
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Play the long game and succeed
Successful agencies take responsibility from their people, fuelling loyalty and unleashing creativity. Rod Petrie explains how playing the long game is key to creating an environment where people flourish and the business prospers.
Design Effectiveness Awards Grand Prix winner: GREAT
There can only be one winner of the coveted Design Effectiveness Grand Prix, and this year it was presented to HM Government and Radley Yeldar for the GREAT Britain Campaign which has delivered over £1billion direct return to the UK economy.
Design is competitive advantage
Providing the proof that design creates competitive advantage, HM Government, Virgin Media, Diageo, LOVE, Williams Murray Hamm and Factorydesign were amongst the 61 winning client and agency partnerships at the 2016 DBA Design Effectiveness Awards ceremony last week.
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Clients are people too: how to connect on a personal level and make new business less hard work
Natalie Maher, MD of Good London looks at the fundamental elements of great relationships, to explore how you can best connect with clients on a personal level and make new business less hard work.
DBA celebrates design that delivers for business – Design Effectiveness Awards 2016: Winners Announced
61 agency and client partnerships have been presented with trophies at the 2016 DBA Design Effectiveness Awards ceremony at London’s Tobacco Dock. Check out the Bronze, Silver and Gold award winning entries.
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Check these pulse points for a healthy business
Advice from Adrian Rasdall, on how to monitor your agency's health, to recognise and action problems early, before they become threats.