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DBA Design Effectiveness Awards 2022 | Winners shortlist announced
We’re delighted to announce the shortlist of winning entries in the DBA Design Effectiveness Awards 2022.
This year’s DBA Design Effectiveness Awards shortlist demonstrates a courageous commitment to proving and isolating the impact of design against a challenging backdrop. At a time when priorities for businesses were understandably diverted in early 2020, this set of winners were able to show what investment in design can deliver, transforming businesses, enhancing society and improving people’s lives.
“As we approach the second anniversary of lockdown in the UK, it has been inspirational to see the continuing stories of design effectiveness in this year’s submissions. Companies from the largest to the smallest have used design as a strategic tool to strengthen their relationships with customers, engage them in the values of their brand and communicated their purpose to customers. In an increasingly competitive market in such challenging times, they have invested and reaped the measurable rewards of design.Join us to celebrate the power of design
On Thursday 30 June from 12pm BST, our 2022 winners will find out if they’ve won Gold, Silver or Bronze at the DBA Design Effectiveness Awards 2022 winners announcement.
The online event, which is free and open to all, is a fantastic opportunity to find out what makes a DBA Design Effectiveness Award winner, so you too can prepare your case.
Tune into the live broadcast to celebrate the power of design and toast the success of our 2022 winners. Register here.
DBA Design Effectiveness Awards Winners Shortlist 2022
| Business | Consultancy | Project title |
| Little Bellies | B&B studio | Little Bellies Rebrand |
| Raw Halo | B&B studio | Raw Halo Rebrand |
| Health Education England | Brand Ethos | Step into the NHS Rebranding and Website Redesign |
| Sainsbury’s | BrandMe | SO Organic |
| Aimia Foods | Brandon | Horlicks |
| McCain | BrandOpus | McCain Street Fries |
| 3V Natural Foods | Bulletproof | Meridian Rebrand |
| Mondelēz International – Australia | Bulletproof | Old Gold Rebrand |
| My/Mochi Ice Cream Co. | Bulletproof | My/Mochi Redesign |
| Billson’s | Cowan | Billson’s Rebrand |
| GlaxoSmithKline | DCA Design International | Voltaren Flip-top Easy Open Cap |
| Ministry of Justice | Design102 | #ItStillMatters Campaign |
| Fred. Olsen | ELSE | Fred. Olsen Website Optimisation |
| Bayer Healthcare | goDutch | Midol Brand Restage |
| Barnardo’s | Leap | LifeLabs |
| Shorts Boy Distillery | Lewis Moberly | Tidal Rum |
| ACCO | Oxford Product Design | Leitz IQ Autofeed Office Shredder Range |
| Mars Wrigley | Path | M&Ms 3D Confectionery Advent Calendar |
| DRTY Drinks | Pearlfisher | DRTY Drinks Branding |
| General Mills | Pearlfisher | Cinnamon Toast Crunch |
| Westward Whiskey | Pearlfisher | Westward Whiskey Rebrand |
| UpCircle by Optiat | Studio More Design | UpCircle Branding |
| KP Snacks | This Way Up | KP Nuts Rebrand |
| Oxford Brewery | WPA Pinfold | Oxford Brewery Rebrand |