Key take-aways from the 2026 ‘What Clients’ Think report
The DBA's Adam Fennelow highlights three ways to use findings from the 'What Clients Think' report to strengthen your client relationships.
News & Views
Here we talk all things design effectiveness, and everything in between – from thought leadership and insights that help strengthen the arguments for design and empower our industry to achieve change together, to the latest industry trends and updates.
Drop back regularly for a browse of the latest articles.
Main Content
The DBA publishes a fortnightly e-newsletter full of expert advice and guidance, interviews with leading industry figures and topical content and news. Not yet on the mailing list? Click here to register.
If you have insight or opinion to share, we welcome any relevant articles, white papers or reports for consideration. Please email communications@dba.org.uk with details.
The DBA's Adam Fennelow highlights three ways to use findings from the 'What Clients Think' report to strengthen your client relationships.
When being responsive isn’t enough
The latest ‘What Clients Think’ report reveals that 64% of clients are asking agencies to be ‘more assertive’ or tougher with them. But what does that actually mean in practice?
The Future of… conference returns this May
The DBA’s Chief Executive, Deborah Dawton will be speaking at The Future of... conference in Chicago this May and DBA members can benefit from a special discount to attend.
Design, AI and the Human bit in the Middle
In a world increasingly shaped by automation and AI, what is the real responsibility of design? Thoughts from The Design Effect.
Design Week’s speaker highlights from The Design Effect
Design Week rounds up five key lessons in leadership and empathy from the speakers at The Design Effect and DBA Design Effectiveness Awards in London on 10 March.
DBA Design Effectiveness Awards 2026: winners’ films
The 2026 DBA Design Effectiveness Award winners have been revealed and these short videos bring to life the impact of four of the winners.
DBA Chief Executive Deborah Dawton opens The Design Effect
The Design Effect took place on 10 March 2026 at The National Gallery in London. DBA Chief Executive Deborah Dawton opened the event.
2026 DBA Design Effectiveness Award winners revealed at The Design Effect
The Gold, Silver and Bronze winners in the 2026 DBA Design Effectiveness Awards have been revealed. The 40 winning projects were announced on Tuesday 10 March at The Design Effect.
New trophy unveiled at The Design Effect
A symbolic new trophy was unveiled at The Design Effect on 10 March and presented to the 2026 DBA Design Effectiveness Award winners.
GoSolr shines with Grand Prix win
The 2026 DBA Design Effectiveness Award winners have been announced with GoSolr and Xfacta winning the coveted Grand Prix award.