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DBA Roundup


A roundup of need-to-knows, industry expertise, and exclusive resources, along with details of the direct support the DBA can provide to your design business.

17/11/2021


News


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Join the DBA’s new Diversity and Inclusion Council: come change the design landscape


The DBA is looking for volunteers to join its newly launched, Diversity & Inclusion Council; could this be a role for you? Find out more and apply by 8 December.

17/11/2021


News


Read more >>

An eye-opening experience: Twenty/Twenty mentoring


Chief Experience Officer & Founder of ELSE, Warren Hutchinson, discusses the value of being both a mentee and mentor on the DBA's flagship mentoring programme, Twenty/Twenty. 

16/11/2021


News


Read more >>

What’s next for the Design Community Hub? And why we still need you!


The Design Community Hub, a resource for design graduates and young designers to get into the design industry, has had a brilliant start. Here's what's coming up, and more on how you can get involved and support the hub.

16/11/2021


News


Read more >>

Export Support Service launched by DIT


British businesses exporting to Europe can now access one-to-one advice via a new phone and online service.

16/10/2021


News


Read more >>

Design Community Hub goes live with Guild platform


Created at the height of the pandemic as a response to its impact on young designers’ careers, the Design Community Hub (DCH) digital...

06/10/2021


News


Read more >>

What a Pickle! York Design Week returns this October


York Design Week (YDW) returns for its third consecutive year, from 20 to 26 October 2021. The festival will showcase how design and...

05/10/2021


News


Read more >>

TDC PR’s Tim Duncan appointed to DBA Board


We're delighted to welcome Tim Duncan, founder and managing director of TDC PR to the DBA Board of Directors. Tim was unanimously co-opted...

29/09/2021


News


Read more >>

Creative UK Group appoints DBA CEO to UK Council


The Creative UK Group has announced the newly appointed members of its UK Council, including DBA Chief Executive Deborah Dawton.

22/09/2021


News


Read more >>

Twenty/Twenty: the mentee’s view


The DBA’s Twenty/Twenty mentoring programme pairs rising industry leaders with established design pioneers for a one-to-one mentoring relationship. Here, two previous mentees - 2LK's Head of People Rob Short and Sail Creative's Founder Mandy Barker - discuss their experiences of the programme.

21/09/2021


News


Read more >>

Main Content

The creative sector is a huge asset to the country both economically and culturally – it consistently outperforms the rest of the economy (design as a sector is one of the fastest growing of all the creative industries) and it is central to the reputation and perception of the UK overseas. Without young people taking up creative subjects in the first place, the opportunity to develop the brightest and most imaginative minds will be lost. And what of those that go onto higher education – will it prepare them fully for a career in design?dreamstime_l_31489778

“A lot more collaboration between students and the UK’s design firms would be helpful – and a lot more serious synergy between them,” said Wolff. “There’s more synergy with university science departments and enterprise than between design education and enterprise. That seems a shame.


Service design consultant Joel Bailey believes that investing in new forms of design for the future is fundamental for a thriving industry. “Service design is only about 15 years old, but it has evolved to meet the needs of a service economy of empowered customers, in a digital era,” he said. “The UK is a recognised leader in the field of service design, but not for long unless we invest in the sector and make the most of this opportunity.”


Although service designers are in demand, there simply aren’t enough of them. “The amount of service designers being trained is woefully inadequate,” added Bailey. Investment to ensure our design courses continue to deliver world-class talent will be pivotal to delivering against Hancock’s message that “the creative industries will be absolutely central to our post-Brexit future.” The RCA’s and Glasgow’s Design Innovation and Service Design courses are leading the field in service design education, but the quality of homegrown design talent is ever more important in light of Brexit if we are to remain competitive as an industry and as a nation.


According to Bailey, the service design sector in the UK is a prime example of an area that currently relies on overseas talent. “Many have trained at well-known and leading design schools abroad, but are coming here because this is where the money is being spent on big service design projects,” he said. “If we turn off that supply of talent, without nurturing homegrown talent, those projects will struggle to deliver, and those organisations will be uncompetitive as a result,” he added. “Most students don’t even know about service design as a possible career path. Further investment and awareness are absolutely key.”


Something positive the EU Referendum result has done is to stir up the industry – to collectively focus on the future beyond products and projects. We have to identify what we stand to lose, and focus on how we can maintain and grow the industry’s prosperity and reputation well into the future, whatever the obstacles. 
Initiatives like Dezeen’s ‘Brexit Design Manifesto’ – which is supported by the DBA and lays out very clearly how the government must support, invest in and prioritise design, design education and talent in order to ensure the sector continues to wield such a positive impact – are so important in crystalising focus, especially when it comes to government strategy at this unique time in our history.

“We are trained to be problem solvers, creative thinkers and communicators,” said House, “surely our attitude as an industry could be a catalyst to ensure that not only our industry thrives but becomes a champion of openness and ideas for the global community.” Answering challenging questions is something our industry is perfectly placed to do; it’s the nature of design thinking after all. If the industry works together to take firm control of its future – to lobby for it, fight for it, to make it a priority in the eyes of government – then the future will be in good hands.

Image credits: © Maglara Dreamstime.com | © Skypixel Dreamstime.com

DBA Roundup


A roundup of need-to-knows, industry expertise, and exclusive resources, along with details of the direct support the DBA can provide to your design business.

17/11/2021


News


Read more >>

Join the DBA’s new Diversity and Inclusion Council: come change the design landscape


The DBA is looking for volunteers to join its newly launched, Diversity & Inclusion Council; could this be a role for you? Find out more and apply by 8 December.

17/11/2021


News


Read more >>

An eye-opening experience: Twenty/Twenty mentoring


Chief Experience Officer & Founder of ELSE, Warren Hutchinson, discusses the value of being both a mentee and mentor on the DBA's flagship mentoring programme, Twenty/Twenty. 

16/11/2021


News


Read more >>

What’s next for the Design Community Hub? And why we still need you!


The Design Community Hub, a resource for design graduates and young designers to get into the design industry, has had a brilliant start. Here's what's coming up, and more on how you can get involved and support the hub.

16/11/2021


News


Read more >>

Export Support Service launched by DIT


British businesses exporting to Europe can now access one-to-one advice via a new phone and online service.

16/10/2021


News


Read more >>

Design Community Hub goes live with Guild platform


Created at the height of the pandemic as a response to its impact on young designers’ careers, the Design Community Hub (DCH) digital...

06/10/2021


News


Read more >>

What a Pickle! York Design Week returns this October


York Design Week (YDW) returns for its third consecutive year, from 20 to 26 October 2021. The festival will showcase how design and...

05/10/2021


News


Read more >>

TDC PR’s Tim Duncan appointed to DBA Board


We're delighted to welcome Tim Duncan, founder and managing director of TDC PR to the DBA Board of Directors. Tim was unanimously co-opted...

29/09/2021


News


Read more >>

Creative UK Group appoints DBA CEO to UK Council


The Creative UK Group has announced the newly appointed members of its UK Council, including DBA Chief Executive Deborah Dawton.

22/09/2021


News


Read more >>

Twenty/Twenty: the mentee’s view


The DBA’s Twenty/Twenty mentoring programme pairs rising industry leaders with established design pioneers for a one-to-one mentoring relationship. Here, two previous mentees - 2LK's Head of People Rob Short and Sail Creative's Founder Mandy Barker - discuss their experiences of the programme.

21/09/2021


News


Read more >>
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