Members’ Area

From receiving expert help and guidance to benchmarking your business’ performance, the Members’ Area is a gateway to resources, services and support specifically developed for those working in the field of design.

Some sections are exclusively accessible to DBA members, connecting you to the extensive range of benefits your membership provides.

DBA membership extends to everyone working within your business – all members of your team can register for their own password – ensuring the whole team benefits.

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DBA Experts are here to help you navigate the challenges and decisions you face as you grow your business. Our register of accredited expert consultants have sustained and relevant experience in supporting the design industry, so you can rest assured that you will be getting sound, high-level support.

Our Experts have extensive experience supporting the creative industries and are:

  • DBA approved.
  • Recommended by peers.
  • Reference checked.

If you’re interested in becoming a DBA Expert find out more. Alternatively email Adam Fennelow or call 020 7251 9229 for more information.

Russell Edson

Russell can assist with gaining reductions in tax liabilities via the UK Patent Box tax relief system. He often works closely with mixed client/design consultancy project teams and can advise on the IP rights and risks of either the end client or the design consultancy.

Areas of Expertise: Legal & ethical


Shan Preddy

Shan is a Partner at Preddy&Co, which delivers high-performance presentation training for the design sector: all disciplines, all levels of experience, in-person and online, worldwide.

Areas of Expertise: People


Sim Thirunesan

Sim provides dynamic financial insight and strategic business management support to creative professionals, allowing them to focus on excelling at what they do best. By providing clear insight, she can help you make the best decisions for your business and enable you to plan effectively, freeing up your time to focus on unlocking your maximum potential and produce the best work for your clients.

Areas of Expertise: Business strategy & processes, Financial planning


Steinar Valade-Amland

Steinar helps organisations and individuals unlock their potential through the exploitation of design thinking, design management and design methodologies. Focus is on how to improve organisational performance and innovation capacity through stakeholder engagement strategies, through building creative capacity and a design driven culture, and through fostering the capabilities to effectively manage creative processes.

Areas of Expertise: Business strategy & processes, C-suite design foresight, Sales & Marketing, Strategic design management


Tim Duncan

Tim is founder and managing director of TDC PR, an integrated communications consultancy representing clients in the creative, design and innovation industries.

Areas of Expertise: PR & Communications


William Burrell

William helps clients protect the appearance of their new products and innovations appropriately, using the applicable forms of design rights available to them, including notably registered design rights.

Areas of Expertise: Legal & ethical


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